Category Archives: The company Porsche.

Sizzling CVs

With our economy in a state of flux, the CV has become ever more important. Freelance Copywriter and MBA graduate, Babu Basu shares some trade secrets to make your CV sizzle. Our reality Widespread redundancies, shrinking budgets and unstable markets … Continue reading

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Be afraid. Be very afraid. The seven deadly sinsss are upon us.

Writers and readers beware. The seven deadly sins of bad writing are watching and waiting…
…ready to jump onto a page near you. Continue reading

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The Disposable Customer

The world is bursting with throw-away items – convenience is key, consumption is king. But, as disposability becomes ‘de rigueur’, should our customers be throw-away too? Freelance writer Babu Basu, is both besieged and bemused by bad customer service and … Continue reading

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Instalment 8 – The Muppet Tax.

Troublesome customers beware. There is a new tax in town and it could cost you dear.   Prices are rising, disposable incomes are falling. The government is taxing us every which way it can. We’ve all heard about income tax, … Continue reading

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Instalment Five – Where’s the company Porsche?

So you want to work for yourself. Be the boss, take control, earn big.

Are you mad? Do you like poverty and insomnia? Are you happy to work day and night for little or no revenue?

Unless you have either a huge bank account or portfolio full of guaranteed custom, these are the questions you will be asking yourself when you start up.

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